Doing marketing, comms or membership at a club?

You don’t have to do it alone!

If you’re stretched thin, making it up as you go, and constantly short on time - welcome to the Club Marketing Network.

We’re here to help you work smarter, not harder.

Whether it’s just part of your role or your full-time job, we give you the tools, ideas and support to communicate better, attract and retain members, and save hours every week.

DOES THIS SOUND FAMILIAR?

You’ve got a great club, but struggle to consistently communicate that to members, guests and the wider public.

You’re juggling internal emails, event promotions, newsletters, social media posts, and new member onboarding — without a clear strategy...

You know your club deserve more visibility, but PR and marketing always fall to the bottom of the to-do list.

You're posting on social media, but unsure what’s working, or how to turn content into connection and enquiry.

If it does, you’re not alone — and this is the support you’ve been looking for.

We work with private clubs every day — and we’ve seen the same challenges repeat across the board.

No clear onboarding or communication plan

Inconsistent or under-resourced external marketing

Pressure to do more with fewer resources

A gap between how amazing your club is and how it shows up online

So we created the Club Marketing Network — a dedicated space for club professionals who want to level up both internal and external communication, and deliver a more powerful, connected club experience.


Inside, you’ll find everything you need to attract the right members, keep them engaged, and communicate with confidence — both internally and externally.


Delivering a World-Class Club Experience Just Got Easier

HERE'S HOW WE CAN HELP

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BUILD A CLUB BRAND THAT REFLECTS WHO YOU ARE

We’ll help you create alignment between your values, your voice, and how your club shows up online and in the market.

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TURN COMMUNICATIONS INTO CONNECTION

From internal member emails to social media and public relations — we’ll show you how to make your messaging clear, consistent and compelling.

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ATTRACT NEW MEMBERS, A HEALTHY WAITLIST AND MEDIA OPPORTUNITIES

Through better visibility, smarter marketing, and stronger storytelling.

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STREAMLINE YOUR CONTENT AND CAMPAIGN PLANNING

We provide templates and calendars so you know what to say, when to say it, and how to make it land.

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SIMPLIFY YOUR SOCIAL MEDIA (AND MAKE IT WORK FOR YOU)

You’ll learn what to post, how to measure success, and how to stop reinventing the wheel every week.

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CREATE A CONSISTENT ONBOARDING AND MEMBERSHIP JOURNEY

From first enquiry to long-term loyalty — we'll help you make the experience feel considered, connected, and scalable.

Delivering a World-Class Club Experience Just Got Easier

HERE'S HOW WE CAN HELP

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BUILD A CLUB BRAND THAT REFLECTS WHO YOU ARE

With plug-and-play templates and post ideas

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TURN COMMUNICATIONS INTO CONNECTION

From internal member emails to social media and public relations. We’ll show you how to make your messaging clear, consistent and compelling.

Image

ATTRACT NEW MEMBERS, A HEALTHY WAITLIST AND MEDIA OPPORTUNITIES

Through better visibility, smarter marketing, and stronger storytelling.

Image

SIMPLIFY YOUR SOCIAL MEDIA (AND MAKE IT WORK FOR YOU)

You’ll learn what to post, how to measure success, and how to stop reinventing the wheel every week.

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CREATE A CONSISTENT ONBOARDING AND MEMBERSHIP JOURNEY

From first enquiry to long-term loyalty — we'll help you make the experience feel considered, connected, and scalable.

LET'S DO THIS TOGETHER!

WHAT'S INCLUDED

Full training library

Courses and workshops on:

  • Member onboarding and retention

  • External marketing and brand storytelling

  • Social media strategy and content creation

  • Email and newsletter strategy

  • Campaign planning

  • Event marketing and PR

  • AI tools and automation


New content added monthly — built specifically for clubs.

Done for you templates and toolkits

From comms to campaigns, you’ll get:

  • Social media templates and caption banks

  • Content calendars

  • Email series for onboarding, engagement and promotions

  • PR checklists and story frameworks

  • Canva templates

  • Event marketing bundles

  • Survey and feedback tools

Guest Expert Trainings

Gain exclusive access to training sessions and interviews with respected industry experts in club management, hospitality, digital marketing, and more.

Monthly live sessions + Q&As

Join our live strategy sessions, case study spotlights, planning calls, and Q&A discussions with club experts and marketers. Replays always available.

Private peer community

Ask questions, share what’s working, and connect with others who understand the club environment — GMs, marketers, membership managers, comms leads and admin teams.

Real case studies

Including:

  • How clubs are simplifying their social media

  • How regional clubs are using newsletters and events to boost retention and referrals

WHO IS IT FOR...

Whether you're officially the marketing manager, or the GM, membership coordinator or admin who’s ended up doing it all - this is built for you. If you’re responsible for keeping members informed, promoting the club, or trying to grow membership with limited time and resources, the Club Marketing Network gives you the support, tools and ideas to make your job easier and your work more effective.

THE CLUB CONNECTORS

In-house marketing, communications and membership specialists who want to sharpen their skills, stay across industry trends, get fresh ideas and connect with others doing the same job across the globe.

THE MULTI TASKERS

GMs, membership managers and admin staff who’ve had marketing and comms added to their already full plate—we’ll help you do it well, without the overwhelm.

THE NEXT STEPPERS

If you’re ready to take what you’re doing to the next level - more structure, more confidence, better results...this is for you.

WHO WE ARE

We're not just marketers - we are club experience experts!

We work with some of the most respected private clubs across New Zealand and Australia to help them improve how they communicate, attract and retain members, and showcase what makes them special.

We’ve seen the same story time and time again - marketing, membership and communication gets handed to someone already juggling five other jobs, with no support, no strategy and no time to figure it out.

That’s why we created the Club Marketing Network - A place for the people who are doing the work behind the scenes to get the tools, ideas and help they actually need.


This isn’t generic advice, it’s tailored to the unique challenges of marketing, comms and membership in clubs. You’ll get practical, targeted support without the agency price tag.

HAVE QUESTIONS?

CHECK OUT OUR FAQ

What if I don’t have time to use this?

That’s exactly why we made it. It’s simple, practical, and designed to save you time not add more work and overwhelm.

Is this just for golf clubs?

Nope! We work with golf, city, yacht and other private clubs. If you manage members, marketing, social media and communication - it’s for you.

Do I need to be a marketing expert?

Not at all. This is for people who want to get better results with less stress, whether you’re just starting out or experienced.

What if I’m already doing marketing well?

Great! This will help you stay inspired, connected, and ahead of the curve - plus save time with templates and resources you don’t have to create from scratch.

Can more than one person from our club join?

Yes. Your whole in-house team can benefit - just let us know how many people need access when you sign up.

Is there a contract or minimum term?

No lock-ins. You can cancel or pause anytime...though we hope you'll stick around and grow with us!

Will this work if our club is quite traditional or private?

Yes - our content is built specifically for private clubs. It’s not fluffy or flashy. It’s real, useful and adaptable to suit your club’s tone and traditions.

LET'S DO THIS!

SEE OUR MEMBERSHIP PLANS

Pick a plan that suits your role, goals and budget.

The Club Marketing Network is built to support people working inside clubs across marketing, membership and communication. Choose the level of support that fits where you're at - from free tools and inspiration to full access to resources, training and expert help. And when you're ready for deeper strategy and connection,

FREE

MONTHLY

Support and inspiration for clubs who want to get started or stay connected.

  • Monthly content calendar with post ideas

  • Access to a selection of templates (e.g. Canva, email)

  • Monthly email with tips, insights and campaign ideas

  • Access to the Club Marketing Network community group

  • Ask questions and get feedback from peers

  • Occasional guest content or spotlight features

  • Early access to webinars and training invites

$170

MONTHLY

Everything you need to do your job with confidence, structure and impact.

Includes everything in The Essentials plus:

  • Full access to the resource and template library (Canva packs, email sequences, planning docs, campaign kits etc.)

  • On-demand training videos and short courses

  • Monthly live training or Q&A sessions

  • Mini strategy guides for key areas (e.g. renewals, events, onboarding)

  • Seasonal campaign toolkits (e.g. spring membership drive, end-of-year wrap-up)

  • Support to implement campaigns or templates

  • Discounts on done-for-you services through Club Connections

  • Priority access to new tools and limited releases

  • Member badge + downloadable planning dashboard

POA

MONTHLY

For club professionals who are ready to lead, innovate and grow - together.

Includes everything in The Toolkit plus:

  • Quarterly mastermind sessions with a small group of top club marketers

  • Private strategic Slack/WhatsApp group with 24/7 access

  • Peer-to-peer idea sharing and feedback loops

  • Direct access to the Club Connections leadership team

  • Guest sessions with industry experts

  • Beta access to new resources and early-stage tools

  • Co-create future resources and shape the direction of the network

  • Inner Circle recognition and exclusive invitations to in-person events or leadership intensives

FREE

MONTHLY

Support and inspiration for clubs who want to get started or stay connected.

  • Monthly content calendar with post ideas

  • Access to a selection of templates (e.g. Canva, email)

  • Monthly email with tips, insights and campaign ideas

  • Access to the Club Marketing Network community group

  • Ask questions and get feedback from peers

  • Occasional guest content or spotlight features

  • Early access to webinars and training invites

$170

MONTHLY

Everything you need to do your job with confidence, structure and impact.

Includes everything in The Essentials plus:

  • Full access to the resource and template library (Canva packs, email sequences, planning docs, campaign kits etc.)

  • On-demand training videos and short courses

  • Monthly live training or Q&A sessions

  • Mini strategy guides for key areas (e.g. renewals, events, onboarding)

  • Seasonal campaign toolkits (e.g. spring membership drive, end-of-year wrap-up)

  • Support to implement campaigns or templates

  • Discounts on done-for-you services through Club Connections

  • Priority access to new tools and limited releases

  • Member badge + downloadable planning dashboard

POA

MONTHLY

For club professionals who are ready to lead, innovate and grow - together.

Includes everything in The Toolkit plus:

  • Quarterly mastermind sessions with a small group of top club marketers

  • Private strategic Slack/WhatsApp group with 24/7 access

  • Peer-to-peer idea sharing and feedback loops

  • Direct access to the Club Connections leadership team

  • Guest sessions with industry experts

  • Beta access to new resources and early-stage tools

  • Co-create future resources and shape the direction of the network

  • Inner Circle recognition and exclusive invitations to in-person events or leadership intensives

WHAT THEY ARE SAYING

HEAR FROM OUR CLIENTS

WARREN COLLETT - WAIRAKEI GOLF + SANCTUARY

We have experienced an increase of followers and more brand awareness of our operation.

ED CHAPMAN - ROYAL AUCKLAND AND GRANGE GOLF CLUB

From creating a beautiful digital monthly magazine to driving our socials all while aligning with our brand image all have been done with excellence.